Alkos Group back to MakeUp in NY with two innovation tree winners

Published: 12-Sep-2017

This year again, ALKOS Group (booth 112) participates to the MakeUp in NY show (Sept 19-20, Center 415, 5th Avenue), but this time not with 1, but 2 new products featured on the Innovation Tree, hallmark of the show: “Perfume Body Tattoo” (makeup) and “Exfoliating Charcoal Stick” (skincare)! And much more.

For makeup innovations, the Group will be presenting the “Perfume Body Tattoo”, an innovative perfume pencil that works just like eyeliner for discreet and delicate perfume touch-ups, in clear or blue-coloured version, to draw scented tattoos with a bright payoff.

The Group hops on the metal trend with two remarkable plastic pencils for the eyes and lips: “Metal’Eyes Eyeliner” and “Metal’lips Lipstick”, with a super soft, gliding texture with instant and vivid payoff with a bold metallic finish and long-lasting and waterproof properties. For softer finishes, the all-time favourite gel texture “Liquid Like” now features a chalk-like finish with sweet and soft pastel colours (“Liquid Like Pastel Collection”).

Continuing with eyes makeup, the Group added a new waterproof mascara, with a formula boosting volume and pushing definition to the extreme (“Full Definition Waterproof Mascara”), along with a new cream eyeshadow primer (“Partner in Prime Eyeshadow Primer”) that will enhance your daily makeup. This primer is the newest addition to the range of plastic pencil primers already available for eyes and lips!

For skincare, ALKOS Group will feature the “Exfoliating Charcoal Stick”: a solid activated charcoal mask with a straight-to-skin applicator in a mini stick portable format. Also, to add to your daily skincare routine, the Group will launch in NY a gentle yet efficient “Dual-Phase Micellar Water” for a quick and easy one-step cleansing, followed by a jelly face mask, “Skin Revival Face Mask” providing a soft peeling by natural action, for a refined and radiant complexion.

Visit ALKOS Group (Booth 112) – The Beauty Savoir-Faire.

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