Adam Driver scoops role as Burberry fragrance ambassador

By Julia Wray 8-Jul-2021

Actor will work with Burberry creative lead Riccardo Tisci to represent his first fragrance for the brand

Star Wars alum and one of Hollywood’s busiest men Adam Driver has accepted yet another role as the face of Burberry’s new men's fragrance.

Announced to coincide with Driver’s appearance at the Cannes Film Festival (dressed in Burberry) to promote his new movie Annette, the as-yet-unnamed fragrance will be the first unveiled by Burberry since former Givenchy artistic lead Riccardo Tisci took over as Chief Creative Officer for the fashion house in 2018.

In a statement, Driver said: “I’m very happy to be working with Burberry on this campaign, and with Riccardo Tisci in representing his first fragrance for the brand.”

According to a post on Burberry's Instagram, the new scent will be available to buy in August.

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It’s been a fashion-focused year for 37-year-old Driver who is fresh of the back of filming Ridley Scott’s House of Gucci biopic, co-starring Lady Gaga.