Pure Beauty

Actress Jennifer Metcalfe accused of ‘disregarding’ ASA code after rule-breaking hair styling advert

29-Sep-2021

The Hollyoaks actress was at the centre of an enquiry into an Instagram story in which she promoted a hair styling device by Hair Cybele

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Actress Jennifer Metcalfe has shown ‘apparent disregard’ for the UK advertising watchdog’s code of conduct, according to the Advertising Standards Authority (ASA).

Best known for her role in UK TV soap Hollyoaks, Metcalfe was paid

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