The range is designed to ignite consumers' emotions and help align the chakra system through scent
New home fragrance brand 7 Over 7 is inspired by the resurgence of new-age meditative practices.
The brand is designed to enhance meditation and self-development, and help align the chakra system with a range of scented candles.
The seven fragrances (£65) are created to ignite a certain emotion or sense of being, in order to be used to set an intention such as openness to love or attaining knowledge.
Founder Minal Bhanshali told Cosmetics Business: “I began my journey exploring...
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