Colour Cosmetics

Avon is selling in UK stores for the first time with Superdrug

Avon will be sold in 100 Superdrug bricks-and-mortar stores from 11 October as ramps up its omnichannel strategy

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H&M brings on MUA Raoúl Alejandre to reinvent make-up offer

The retailer’s new colour cosmetics range will launch from next month with an expanded offering throughout 2024

Car crash make-up: Has the anti-beauty trend gone too far?

Isamaya Ffrench’s bruise effect make-up for designer Mowalola Ogunlesi’s SS24 collection has been slammed for glamorising abuse and sparked debate...

Avon is selling in UK stores for the first time with Superdrug

Avon will be sold in 100 Superdrug bricks-and-mortar stores from 11 October as ramps up its omnichannel strategy

Fashion Week round-up: 7 global trends that dominated the catwalk

Cosmetics Business rounds up seven of the hottest beauty looks spotted at the various spring summer Fashion Week shows

Cosmetics Business Picks: 7 new beauty launches to know now

Cosmetics Business looks at seven new skin and body care launches to keep skin moisturised and hydrated this autumn

Estée Lauder Companies’ incubator confirms investment in Chinese brand Code Mint

The ‘clean’ beauty player was launched by influencer and reality star Grace Chow in 2021

Indu’s plans to disrupt the teenage beauty market: ‘We want to create the Huda Beauty for teens’

The new brand founded by Reena Hammer and Feelunique’s Aaron Chatterley launches on 13 September with plans to be the go-to beauty brand for teens

Lip gloss: The quest for cult status

Sales of lipgloss are still skyrocketing over lipstick, but can it ever become a classic make-up bag staple?

Pure Beauty Awards 2023: Who has made the final?

The moment you’ve been eagerly waiting for is finally here

Monat’s debut make-up collection panned for lack of inclusive shades

The direct selling brand’s new range includes a Cream Blush and Radiant Bronzer, but are only available in five shades

Business advice: How to land a lucrative beauty licensing deal

With Coty resigning beauty deals with Adidas and Marc Jacobs, law firm Freeths outlines how to navigate the intricate landscape of licensing

Colour-changing make-up is now beauty's biggest personalisation trend

Cosmetics that transform via pH or UV to reveal a personalised shade have gone viral on TikTok, creating bestsellers for brands

e.l.f. Beauty launches first-ever UK advert campaign

The US make-up brand’s UK campaign, express your e.l.f., includes a TV advert, out-of-home advertising and a London pop-up

How Hailey Bieber mastered the art of beauty trend setting

As Hailey Bieber’s strawberry girl and glazed donut trends dominate social media feeds, Cosmetics Business explore how the brand founder has become...

Revlon signs social media star Nailea Devora as global brand ambassador

The 21-year-old influencer will support the make-up brand’s latest launches by creating content for its social media platforms

The unlikely lip products that have now become make-up disruptors

From balms that shine like a gloss, to matte-meets-moisture liquid lipsticks, hybrid formulas are revamping the lip category like never before. Cos...