Creed fragrances sold to BlackRock, ends 260 years of family business

Published: 27-Feb-2020
Fragrance Male Grooming Finance

The London-founded luxury perfume house best-sellers include Aventus, Green Irish Tweed and Silver Mountain Water

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After 260 years of family ownership, fragrance brand Creed has been acquired by private equity firm BlackRock.

Founded in 1760 as a luxury goods maker

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  • Companies:
  • Creed
  • BlackRock
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