Merck’s Head of Application Laboratory talks exclusively to Cosmetics Business on how its new digital colour library is revolutionising the colour-matching process
This article is sponsored by Merck
Cosmetics giant Merck is swifting up the way beauty brands formulate their beauty products with a new colour blend library.
With 900 blends to choose from, the colours vary in finish to match any beauty brand’s ideal formula.
In this video, Gaëlle Béalle Head of Application Laboratory at Merck explains to Cosmetics Business deep dives into the production of such a vast colour library and why it’s not just built for nail care brands.
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'Cosmetics Business in conversation with' is a series of exclusive video interviews with leading companies in the beauty and personal care industry, conducted by our award-winning team of B2B beauty journalists.
This interview was led by Becky Bargh, News Editor of Cosmetics Business magazine. To learn more about the Cosmetics Business team, visit Meet The Team.