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Packaging
How digital printing is revolutionising beauty’s packaging arena
Offset and screen printing have been an industry staple for all packaging needs, but digital has been snapping at its heels as developments accelerate. In this report, Cosmetics Business finds out how far the technology can go, and if it will make traditional printing techniques redundant
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Packaging
Attention-grabbing labels: Online requirements and how they are transforming beauty decoration
An eye-catching label or some imaginative decorative effects can be a brand’s most dependable means of getting consumers to take notice. But how are trends like social media retail and environmentalism pushing demand?
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