Oberhausen Marketing and Public Relations

Activities: Marketing

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  1. The Body Shop's downfall triggered by failing to secure credit The beauty company’s owner Aurelius Group failed to secure new funding, according to reports in The Telegraph
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    Future beauty forecasting from in-cosmetics Global 2024 Longevity, pre-ageing and AI-empowered ingredients were some standout themes from the Paris ingredients trade show last week
  3. Puig sets IPO target for close to €14 billion The Spanish beauty giant plans to sell Class B shares at €22 to €24.50 each, which would value the group between €12.7bn and €13.9bn
  4. Exclusive: CeraVe hits the road with ‘myth-busting’ skin care tour The CeraVe High University Roadshow will visit ten UK universities to debunk the biggest myths surrounding treating acne-prone skin
  5. Paris Hilton launches debut self-tanning line with Tan-Luxe A viral TikTok video sees Hilton discussing a tagline for her new self-tanning collection with an artificial intelligence (AI) version of herself

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Marketing

Shiseido calls on Bloommiami for digital origami retail feature

The skin care brand wanted to focus on its Japanese heritage and consumers were able to personalise digital origami butterflies as well as a printout
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