Asquan Group

1702 Wang Fai Industrial Building
29 Luk Hop Street
San Po Kong

Hong Kong

+852 3650 2800



Asquan is a technology and innovation-focused company led by an experienced and dynamic team of beauty industry experts


  • ASQUAN SKINCARE – Primary packaging for Skincare
  • ASQUAN MAKEUP - Primary Packaging designed for Cosmetics
  • ASQUAN  BRUSH - Make-Up Brushes & Beauty Tools
  • ASQUAN GREEN – sustainable and Eco-friendly packaging
  • ASQUAN TECH – Developing partnership to offer innovative packaging that answer today’s cosmetic industry challenges


Demand for high performance active ingredients and cleaner formulations means today’s packaging needs to work harder to protect product from oxidisation and contamination.

Asquan has an extensive catalogue of airless pumps, pots, airtight compacts, tubes, tottles, and glass/plastic droppers and bottles for every price point.


Our rapidly growing makeup catalogue covers plastics, metals (pressed and injection molded) paperboard, patented cushion systems, liquid eye and lip liner packs, compacts, lipsticks, glosses, mascaras, pots and jars.

Our team of designers and engineers  are on hand to help customise any of our standard items for a more exclusive solution.


Perfect makeup demands the best tools and we like to be proactive with our R&D. We work directly with leading makeup artists and beauty talents to create the finest brushes, with the best ergonomic application, cutting edge fibre technology, and on trend colors and shapes.

Our latest innovations include infused fibresand a wide selection of sustainable options for handles.


We strongly believe that adopting a sustainable approach to beauty packaging has never been more essential and Asquan has a rapidly expanding portfolio of “green” and sustainable innovations and stock packaging.

Picking your way through the complicated criteria to find a true ethically sound solution can still be a challenge. To help you make the right decisions fast, our dedicated Sustainability Manager, Sera Kinoyan, has established a four-point system of assessment:

  3. COST

Every eco material we use is assessed in advance using these key criteria, giving you total reassurance and 100% transparency right from the outset.


Asquan NFC Packaging

NFC Future-proof your products with our NFC tag system* and form a powerful connection with your customers in the retail environment and beyond. Tamper-proof, electronic tags relay information straight to your smartphone and transmit valuable data back to your brand.

Additional benefits include use by in-house logistics teams to track stock from country to country, and also as effective protection against the increasing rates of counterfeiting.

Our Awards:

The hard work of our team is paying off with prestigious awards being won for several of our designed and developed products.

ASQUAN has been awarded the “MAKE UP - IT PRODUCTS” recognition at both MakeUp in Los Angeles and MakeUp in Paris 2018, and at MakeUp in Los Angeles in 2020. ASQUAN received a finalist award for its innovative Dark and Dangerous during Cosmoprof Bologna in 2019.

With more new and innovative products in our pipeline, we are anticipating further success in the coming months!


  • MakeUp in  Los Angeles 2020: Asquan won the IT Product with the SEMI-CIRCLE  with the mention “Unique design with a wide variety of possible decoration”


  • Asquan  Group finalist thanks to its Dark and Dangerous collection


  • MakeUp in New York: winning the IT Product with the Kabuki Brush and Square Frame Collection
  • MakeUp in Los Angeles 2018: Asquan Group’s wins the Innovation Tree Product with its Bunny Lip Kit
  • MakeUp in Paris 2018: Asquan Group’s wins the Innovation Tree Product with its Gellaxy Applicator.

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